细节题是GMAT阅读中出现频率非常高的一类题型,也是考生做得比较多的一种题型,考生要想获得GMAT阅读高分,一定要熟练掌握细节题的正确解法。本文小编为大家带来的是如何快速解答GMAT阅读细节题,希望能帮助大家高效备考GMAT阅读。
GMAT阅读中的细节题一般不掺杂主观内容,而是针对文章的某个具体细节,如时间、地点、人物、原因、现象等进行提问,所给选项有四个为干扰项,这些干扰项有的是片面性的,有的是部分正确的,还有的属于文中并未涉及的,考生在答题时要注意根据文章内容进行判断,不要加入自己的主观想象或推断。下面小编就结合OG12的文章为大家详细介绍一下:
Traditionally, the first firm to commercialize a new technology has benefited from the unique opportunity to shape product definitions, forcing followers to adapt to a standard or invest in an unproven alternative. Today, however, the largest payoffs may go to companies that lead in developing integrated approaches for successful mass production and distribution.
Producers of the Beta format for videocassette recorders (VCRs), for example, were first to develop the VCR commercially in 1975, but producers of the rival VHS (Video Home System) format proved to be more successful at forming strategic alliances with other producers and distributors to manufacture and market their VCR format. Seeking to maintain exclusive control over VCR distribution, Beta producers were reluctant to form such alliances and eventually lost ground to VHS in the competition for the global VCR market.
Despite Beta’s substantial technological head start and the fact that VHS was neither technically better nor cheaper than Beta, developers of VHS quickly turned a slight early lead in sales into a dominant position. Strategic alignments with producers of prerecorded tapes reinforced the VHS advantage. The perception among consumers that prerecorded tapes were more available in VHS format further expanded VHS’s share of the market. By the end of the 1980s, Beta was no longer in production.
1. 分析文章结构
新老观点(老观点:Traditionally, the first firm to commercialize a new technology has benefited from the unique opportunity to shape product definitions, forcing followers to adapt to a standard or invest in an unproven alternative. 新观点:Today, however, the largest payoffs may go to companies that lead in developing integrated approaches for successful mass production and distribution.)更多相关内容请点击》突破GMAT阅读的三大要领。
2. 理清文章脉络
1. 文章开始就进行新老观点的对比:老观点(the first firm to commercialize a new technology has benefited from the unique opportunity to shape product definitions)和新观点(the largest payoffs may go to companies that lead in developing integrated approaches for successful mass production and distribution),借此明确提出自己的观点(新观点):现在最大的收益方是那些能集中大规模生产和分配的公司。
2. 从第二段开始,作者开始举例论证自己第1段提出的观点:
(1) 举例说明VHS格式生产商因成功与其他生产商结成战略联盟,赢得了其在VCR格式市场上的地位;而Beta的生产商因为拒绝与这些生产商结盟,从而失去了在全球VCR市场的竞争力。(producers of the rival VHS (Video Home System) format proved to be more successful at forming strategic alliances with other producers and distributors to manufacture and market their VCR format)
(2) 紧跟第2段,继续用实例解释正是因为与其他生产商的结盟,给VHS格式生产商的产品销售带来了巨大成功;而Beta生产商尽管有技术优势,最后还是被VHS格式生产商打败了,直到最后退出历史舞台。(Strategic alignments with producers of prerecorded tapes reinforced the VHS advantage.)
3. 问题解答:
According to the passage, today’s successful firms, unlike successful firms in the past, may earn the greatest profits by
(A) investing in research to produce cheaper versions of existing technology
(B) being the first to market a competing technology
(C) adapting rapidly to a technological standard previously set by a competing firm
(D) establishing technological leadership in order to shape product definitions in advance of competing firms
(E) emphasizing the development of methods for the mass production and distribution of a new technology
题目分析:根据文章,与过去的成功公司相比,现在的成功公司可能通过以下哪种方式获得最大的利润,细节题。答案:E
(A) 投资研发,生产比现有技术更低廉的版本,文中并未提到相关信息。
(B) 做第一个把该具竞争力的技术投放到市场的公司。文中作者明确提到,做第一个在过去有用,但现在可能没用了。
(C) 迅速适应竞争对手公司以前定下的技术标准,文中并没有说迅速适应有什么优势。
(D) 成为技术上的领导者,以抢在竞争对手公司前面定义产品。和B一样,文中作者说这种方法在过去有用,但现在可能没用了。
(E) 正确选项。注重发展的方法,利用新技术进行大规模生产和发展配送。通过大规模生产和配送,想办法将新技术转移到尽可能多的消费者那里,可能会产生最大的利润。
以上是关于如何快速解答GMAT阅读细节题的详细内容,希望大家也能从中受益,不断改进自己的备考方法提升备考效率,从而写出漂亮的文章获得满意的成绩。更多相关内容百利天下小编会持续为大家送上,祝大家都能早日梦圆名校。
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